Do you know how to take advantage of Social Media and Social Networking sites?

What is Web2.0 or Content 2.0

Web 2.0 is the future of internet marketing. It allows user generated content, communication and interactivity through the use of social media sites (like forums and blogs) and social networking sites (like MySpace and YouTube).

The fact that web 2.0 allows the user to participate in an ongoing conversation instead of just being a spectator is what separates web 2.0 from previous ways of using the internet. User can now voice out their opinion and state their point-of-views to the world – this is what makes web 2.0 great.

The interactivity part of web2.0 is why many people are drawn to the internet and it helps to bring more people to the internet. These include people who probably would not dream of surfing the Web.

What does this mean to you, as an internet marketer?

The more people online means the more chances that they will feel more comfortable to use the web for various activities beyond chatting.

Using internet on a regular basis will familiarize users to the Web and expose other opportunities that the web has to offer to them. The chances that they will graduate to “Super Users” who feels comfortable enough to buy something online at the long run is very high – this is where you come in as a marketer.

The problem is…

Are you aware of what is going on around you and do you know how other marketers are already taking advantage of web 2.0 opportunities.

You might want to start by asking yourself the next question…

Is Web 2.0 Hype or The Real Thing?

There has been a lot of speculation about the nature of Web 2.0. For many people Web 2.0 is not something so different and great to deserve all the publicity around it.

But Web 2.0 skeptics say that all these blogs, social networks, amateur video sites and the likes are just too messy to be praised.

While there is a grain of truth that not everything you will see in the blogosphere, on social networks and in amateur videos is to be praised, the freedom Web 2.0 gives to common people to express their creativity is certainly to be admired and as I’ve said earlier, it helps to bring more people online.

Web 2.0 freedoms have helped create many really outstanding blogs and videos which are filled with great information to help educate readers and viewers

How Can You Take Advantage of Web 2.0

You can get tons of organic traffic when you put some Web 2.0 creative way of marketing in use.

Getting a lot of traffic does not have to be expensive and if you know how to take advantage of Web 2.0, you can get tons of organic traffic for free.

Followings are some techniques you can use to get organic traffic to your site:-

1. Participate in social bookmarking, social media and social networking sites
2. Write and submit article to article directories
3. Participating in Forums and Blogs
4. Include RSS feeds on your site to help distribute your blogs

… and so much more…

It’s been know that the fact that you receive so many visitors to your site does not guarantee a better conversion.

The secret to getting a better conversion is…

Concentrating on people who are interested in what you do or participating with sites related to niche is the most critical part for you to get the targeted visitor to your site!

The most important thing is that you have the ability to build relationship with other people who may visit your sites later and graduate to be your customers in future.

Web 2.0 drawback is…

The drawback to web 2.0 is the fact that you cannot believe everything you read online because most of the information is created based on the knowledge and understanding of the user.

If you visit a site that does not meet up to your standard, the best thing to do is simply ignore its content or video and move on to better ones.

Final thoughts are…

My advice is to try and get information from various sources and compare the points of views before you draw your own conclusion.

Web 2.0 methodologies has been known and proven to generate organic traffic to websites. You can also take advantage of it to help build your website as well.

Continue expanding your knowledge on internet marketing by reading our post on Social Media and Social Networking – How Socially Driven Sites Work.

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Need MORE ORGANIC TRAFFIC to your website?
“How-To Get Organic Traffic” reveals the secrets for using
Social Media and Articles to drive Thousands of TARGETED
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Read our blog post series on how to get Organic Traffic.
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